Building, Leading, and Managing Strategic AlliancesAMACOM, 7 de mai. de 2002 - 304 páginas Changes in the world economic climate have fundamentally altered not only the way products are created, but also the way businesses form and thrive. Large organizations once grew by swallowing whole the smaller companies with which they worked. Now, growth for both large and small companies is fostered and nurtured by strategic alliances. This timely book illustrates five types of strategic alliances and how to structure them to achieve the goals of the component companies. Drawing from industries such as communications, healthcare, appliances, and defense, the book covers: * How to determine the right type of alliance, and structure it to meet each company’s stated goals * Sharing knowledge and building inter-company teams * Successfully ending an alliance. Filled with sample legal documents and agreements, frameworks and guidelines, the book is an essential resource for companies considering strategic alliances. |
Conteúdo
Is It? | 49 |
Telecom Providers and 3G Wireless Device | 81 |
Mission Impossible? From Intense Competitor | 98 |
WinWin Must Mean Profit | 124 |
Alliances and a Healthy Supply | 151 |
Know When to Hold and Know When to Fold | 214 |
Critical Success Factors in Establishing Alliances | 238 |
The Alliance Hall of Fame | 251 |
269 | |
Outras edições - Ver todos
Building, Leading, and Managing Strategic Alliances Fred A. Kuglin,Jeff Hook Visualização parcial - 2002 |
Building, Leading, and Managing Strategic Alliances: How to Work Effectively ... Fred A. Kuglin,Jeff Hook Prévia não disponível - 2002 |
Building, Leading, and Managing Strategic Alliances: How to Work Effectively ... Fred A. Kuglin,Jeff Hook Prévia não disponível - 2007 |
Termos e frases comuns
3G wireless networks addition alliance agreement alliance parties alliance partners alliance partnership ance appliance behavior Brandwise.com business plan Cap Gemini Ernst Chapter character and integrity Cisco Cisco Systems clients commodity groups company's competitors consulting firms Covisint create critical success factors definitive agreement discussed driving employees Ernst & Young example executives Exhibit F-22 Raptor fighter focus focused Framework to Determine Frito Lay global alliance health care provider Home Depot i2 Technologies identified implementation industry Internet inventory investment alliance J. B. Hunt joint solution development joint venture Keirsey Temperament Sorter lifecycle linehaul Lockheed major manufacturer marketplace ment mobile devices networked supply chain Networked Value Chain Nokia pany performance personnel products and services real-time sales alliance software company solution-specific alliance specific Step strategic alliances Strategic Sourcing strong vision successful alliances suppliers tion type of alliance