The Lean Startup: How Constant Innovation Creates Radically Successful Businesses

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Penguin Books Limited, 6 de out de 2011 - 336 páginas
2162 Resenhas

Most new businesses fail. But most of those failures are preventable.

The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.

The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.

Now is the time to think Lean.

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Review: The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Comentário do usuário  - Yuval Vered - Goodreads

Using the most common business terms, Eric Ries manages to facilitate the perceptual transition towards an effective & contemporary business management methodology, with plenty of insightful and engaging examples to boot. Highly recommended. Ler resenha completa

Review: The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Comentário do usuário  - Juan Carlos - Goodreads

Lean startup methods are nearly ubiquitous with startups and this is one of the books that started it all. Ler resenha completa

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Sobre o autor (2011)

Eric Ries is an entrepreneur and the author of the New York Times bestseller The Lean Startup. He is the creator of the Lean Startup methodology, which has become a global movement in business, practiced by companies around the world.

Ries has founded a number of startups and has advised on business and product strategy for startups, venture capital firms, and large companies, including General Electric. Eric served as the Entrepreneur in Residence at Harvard Business School and the Innovation Design Engineering Organization and he is the founder and CEO of the Long Term Stock Exchange. In 2015, he ran a Kickstarter campaign to produce The Leader's Guide, which went on to become one of the top Kickstarter book campaigns of all time. Eric lives in San Francisco with his wife and two children.

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